Free PDF Strategic Management and Information Systems: An Integrated Approach, by Wendy Robson
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Strategic Management and Information Systems: An Integrated Approach, by Wendy Robson
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Every degree programme in business information systems and technology (and the great majority of the fast-expanding conversion MSc programmes in IT for business) includes a course on the strategic issues surrounding information systems. This new edition of an established text meets the need for an accessible and practical text for students studying this subject for the first time. It supports the increasingly wide skills profile expected of business and information systems graduates and postgraduates, by adopting a toolbox approach to techniques and their application, and overall it creates a base from which effective consideration can be given to more complex concepts. The second edition has been completely updated in line with new developments in the field and is now presented in a more attractive user-friendly style.
- Sales Rank: #3885777 in Books
- Published on: 1996-08-10
- Original language: English
- Number of items: 1
- Dimensions: 9.50" h x 7.50" w x 1.25" l, 2.55 pounds
- Binding: Paperback
- 400 pages
Most helpful customer reviews
2 of 2 people found the following review helpful.
A good introduction for beginers
By David Rogers
This was a carefully considered and well balanced introduction the the subject of Strategic Management and the role that Information Systems can play in an organisations approach.
The concepts are brought up from basics and although an understanding of organisational behaviour, management theories and change management concepts are helpful they are not required to understand Robson's book.
She introduces the major players int the field well, and puts their work clearly and easily within the reach of beginners. An example of this is Porter's five forces of competition, Robsons cuts through his waffle to outline the theory clearly.
Although the examples used are primarily relevant to the UK the concepts are put so anyone could understand them.
The book is well laid out and uses diagrams and charts wherever possible.
5 of 5 people found the following review helpful.
Complete coverage of the Information Systems environment
By A Customer
This book/text is one of the most complete treatments of the total Information Systems environment from the strategic management perspective. It answers the question: What tools are available to IS/IT managers to evaluate, analyze, monitor, and manage Information Technology to achieve sustainable strategic advantage? An extensive use of tables and diagrams makes it a wonderful reference book. Also, the format is straigtforward - simple paperback, black & white with line drawings. This makes for a compact, but easy to navigate reference book. The current 1993 edition is somewhat dated and I hope a new edition is in the works. I am using this as a reference book for an accelerated Information Technology Management program I am in currently developing for Daniel Webster College in Nashua, NH, USA.
0 of 0 people found the following review helpful.
No issue with seller. Just the content.
By dlee
Horrible writing. Many paragraphs require rereads just to get it. I don't know if it is the way the words are phrased or it's missing commas.
If it hadn't been my course required read, I would have thrown it into the garbage bin the net day.
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